In 1963 Ben Sherman begins producing his iconic shirts from a small factory in Brighton. The shirt was adopted by the skinhead subculture in the early 1970s, and later again by the mod revivalists of around 1979. The Ben Sherman brand is now one of the largest and popular men's casual wear brands in the UK.
There are 3 types of shirt fit to take into consideration when purchasing this iconic shirt:
This is their easy fitting shirt. The body and sleeves are little wider offering a more relaxed fit. The Union is never plain on the back; it will carry either two-side knife pleats sitting under the yoke or a pressed open box pleat at the centre back under the yoke.
This is a regular fit and most commonly used throughout the range. This is a little wider in body fit than Soho but still has a clean and slim silhouette. The waist is not as shaped, making it an easy shape for the customer to wear. On the back the Mod fit will usually be plain, feature a sewn-down box pleat at centre back or a pressed open box pleat at centre back underneath the yoke.
The Soho is the slimmest of the fits and is designed with the trend conscious guy-about-town in mind. The waist on the Soho is shaped so it outlines the natural waist of our customer. The Soho fit always carries two darts on the lower back of the garment helping to keep the back of the garment clean against the body. Depending on design, some Soho styles will carry a sewn down box pleat at the centre back. The sleeve is slim and shaped at underarm to keep the slim silhouette throughout the garment.